2025 NEW MODELS - Longines

Celebrating the 100th anniversary of Longines’ first dual time zone wristwatch—the “Zulu Time” introduced in 1925—the brand unveils a commemorative model that embodies over a century of expertise in multi-time zone timekeeping: the Longines Spirit Zulu Time 1925.

Longines 
Longines Spirit Zulu Time 1925

This anniversary edition features a 39 mm stainless steel case paired with a bidirectional rotating bezel adorned with an 18K rose gold cap insert. The matte black dial offers exceptional legibility thanks to hands and indexes coated in Super-LumiNova®, while the inscription “1925 – 2025” at 6 o’clock marks the centennial celebration.As a true traveler’s GMT watch, it is equipped with a high-performance automatic movement featuring a silicon balance spring and advanced GMT functionality. Certified by the Swiss Official Chronometer Testing Institute (COSC), the watch comes with both a stainless steel bracelet and a black NATO strap, presented in a special edition box.

Case: 39 mm diameter, stainless steel, see-through case back, water resistant to 10 ATM / Movement: automatic Cal. L844.4 with GMT function (21 jewels, Frequency 25,200 vph, approx. 72-hour power reserve) / Price: 624,800 yen 

 

Celebrating 100 Years of Dual Time Zone Innovation – Rare Archive Pieces on Display at Three Flagship Stores
To commemorate the centenary of the first dual time zone wristwatch, Longines will host a special exhibition featuring rare archival pieces. Highlights include the “Turkish Watch,” a double time zone pocket watch developed in 1908 and patented in 1911, the “Lindbergh Hour Angle Watch,” and the legendary “Chronograph Flyback” equipped with Cal. 13ZN. Alongside the commemorative Longines Spirit Zulu Time 1925, a wide array of models will be showcased.

Exhibition Schedule – Flagship Stores Featuring Rare Archive Pieces

  • July 5 (Sat) – July 22 (Tue), 2025: Longines Isetan Shinjuku
  • July 23 (Wed) – July 30 (Wed), 2025: Longines Daimaru Tokyo
  • August 2 (Sat) – August 15 (Fri), 2025: Longines Hankyu Umeda Main Store




Contacts:Longines / Swatch Group Japan
TEL:03-6254-7350
https://www.longines.jp


July 23, 2025