News
Oris
“Big Crown Pointer Date”
Oris has added the new “Bullseye” model to its flagship collection, the Big Crown Pointer Date. The name originates from the concentric two-tone color scheme radiating from the dial's center to its outer edge, evoking the image of a “bullseye”—the center of a target. This gray and black color scheme echoes designs used on pocket watches from the 1910s and wristwatches from the mid-20th century. This design, which disappeared after 1998, has been revived after approximately 30 years. The 38mm case carries on the lineage of the Big Crown Pointer Date, originally created as an aviation watch in 1938, featuring a large crown and a coin-edge bezel. The date display is indicated by a red ring on the outer edge and a center hand with a red tip, enhancing legibility and distinctiveness. Paired with a deer leather strap by Cervo Volante, this new model brings modern practicality to a classic design.
Case: Diameter 38mm, Thickness 12.2mm (stainless steel), Water-resistant 5 ATM / Movement: Automatic Cal. Oris 754 (26 jewels, Frequency 28,800 vph, Power reserve approx. 41 hours) /Price: 368,500 yen.
Contacts: Oris Japan Tel. 03-6260-6876
https://www.oris.ch/ja
February 12, 2026
