Vacheron Constantin celebrates the opening of the Ginza boutique

Vacheron Constantin, the world’s oldest Haute Horlogerie manufacture with for 260 years of uninterrupted history, celebrated the grand opening of its first boutique in Japan on the prestigious main street of Chuo-dori, situated in Tokyo’s Ginza district. 

Founded in 1755 in Geneva, Vacheron Constantin is the oldest watchmaking manufacture in the world, with an uninterrupted activity for 260 years.

The new boutique is composed of two floors with more than 140 square meters. Dedicated to technical and aesthetical Haute Horlogerie and decorated with a luxurious interior design in harmony with the brand codes, the entire range of the Vacheron Constantin collection including the three exclusive Ginza Boutique limited-edition timepieces was showcased.  

The two floors are filled with passion for watchmaking and its exquisite timepieces in elegant showcases welcomes watch enthusiasts and collectors, with the ground floor housing the boutique itself and the upper floor reserved for VIP. The sophisticated expressive and elegant interior design creates a warm, cozy atmosphere and aesthetic perfection. The classical beauty and contemporary feel represent the spirits of the brand. An in-house watchmaker is stationed to offer onsite after-sales service and will demonstrate extraordinary craftsmanship and tradition of aesthetic excellence. Our highly exception bespoke service Atelier Cabinotiers will be provided to entirely customize one-of-a-kind timepiece.  

To celebrate this special occasion, an exclusive reception was hosted to welcome distinguished guests with the opportunity to step into the magnificent two-floor boutique for the first time. The guests were then transferred to a mysterious dinner venue in the front of the beautiful Zojoji temple, located in the heart of Tokyo. A transparent tent house was built in front of the illuminated main temple, within reach of the lit-up Tokyo Tower and skyscrapers. Twenty remarkable heritage pieces, including the first pocket watch signed by J.M Vacheron in 1755, all belonging to the Vacheron Constantin heritage collection in Geneva, were displayed. After enjoying the cocktail and the demonstration of a Vacheron Constantin High-Complication watchmaker, the guests were seated for the dinner. After Vincent Gouget welcomed the guests, Mr. Juan-Carlos Torres, CEO, expressed their delight for opening the boutique in front of the guests. To celebrate the night, star chef Yosuke Suga created a special original menu for the first time since his recent triumphant return to Japan from France. The evening was brought to a captivating conclusion with a live music performance by the two renowned artists Pianist Yukio Yokoyama and Japanese traditional flute Gagaku musician Togi Hideki who played together for the first time. Twenty heritage pieces displayed at the special event are currently open to the public at the Ginza boutique until January 12, 2015.

December 24, 2014